Road Safety

A Life Skill Everyone Should Have

100000

Drivers Trained

3000

Schools Covered

ABC framework: Inspiring Responsible Action

Through its pedagogy based on scientific behaviour-changing techniques and the Awareness, Behavior, and Choice (ABC) framework, Synergie inspires drivers, riders, students, and other road users to demonstrate responsible road behaviour.

Collaboration for Safer Roads

Multi-stakeholder engagement comprising enforcement agencies, transporters, corporates, civil societies, academia, HMV, LMV, two-wheelers, and VRUs, Synergie nurtures a comprehensive road safety program that fosters collaboration, enhances safety practices, and promotes a culture of responsible road behaviour across all user groups.

Smart Solutions for Safer Roads

Synergie’s Digital interventions enhance road safety by leveraging data analytics, real-time monitoring, and advanced technologies to predict risks, prevent accidents, and promote responsible driving behaviour.

Our road safety initiatives prioritise advocacy for safer roads, comprehensive training to enhance functional skills in traffic interactions, and innovative curriculum development integrating behaviour-changing techniques and cutting-edge technology.

Our Projects

Discover our road safety initiatives.
SARATHI MITRA
Synergie in collaboration with Castrol India designed and implemented a program for the well-being of truck drivers as part of Castrol’s CSR initiative of Sarathi Mitra. Synergie has been implementing ‘Sarathi Mitra’ since 2017 and has trained 70,000+ drivers so far.
The worldwide flagship CSR initiative of Mercedes Benz, ‘Mobile Kids’, implemented by Synergie focused on addressing the issue of preventing accidents and fatalities of children due to accidents on road.
Synergie, in partnership with ICICI Lombard implemented their ongoing CSR initiative ‘Ride to Safety’ with the focus on the importance of helmet usage and head injury prevention.
Synergie, as part of the CSR initiative of BP India (erstwhile British Petroleum), created a comprehensive road safety content for K-12 students, to help them improve their functional skills while interacting with traffic.
Synergie worked as the CSR Partner with SAB Miller tying up with Ola, Uber & Mega Cabs for ‘Respect the Road’ – Don’t Drink & Drive’, promoting responsible drinking and alternatives to driving.